#Trademarking my logo registration#

Additionally, a well-recognized symbol, slogan, logo or image allows for business expansion, should you desire such a course of action. With a recognizable trademarked symbol, slogan, logo, or image, you increase your ability to sell your company to a larger corporation. Having a good symbol, slogan, logo, or image also increases the value of your business. As your brand grows, and public trust increases based on your good business practices, the value of your symbol, slogan, logo, or image increases. Trademarks provide the human brain with quick shortcuts. Do Not Underestimate the Value of Trademarks Businesses can submit an “intent to use” application even before they begin using the symbol, slogan, logo, or image. It is a good idea to begin the process of trademarking your symbol, slogan, logo or image as soon as humanly possible. The Patent Office reviews thousands of trademark applications each year.

The ability to litigate trademark infringement in federal court, rather than state court.

The ability to request the assistance of the United States Customs and Border Protection Agency to confiscated goods imported into the US that bear your trademark falsely or bear a substantially similar trademark designed to appear to be your trademark.

Protection under the federal Anticybersquatting Consumer Protection Act.

The ability to obtain trademarks (and the accompanying trademark protections) in other countries.

A presumption of ownership in the entire United States.

#Trademarking my logo registration#

The exclusive right to use the symbol, slogan, logo, or image in connection with the goods or services listed in the trademark registration.There are a number of benefits associated with registering a trademark. They are also extremely difficult to protect and enforce.

However, common law does not provide essential protections for your symbol, slogan, logo, or image. Under common law, when you begin using your symbol, slogan, logo, or image on your packaging, product labels, or your product, and your business is associated with that particular phrase, color combination, shapes, or image, you may own the rights to those marks.

When Symbols, Slogans, Logos, or Images Qualify for Trademark All of these are examples of trademark slogans, logos, or images that are both easily identifiable, and protected from other businesses using the same or similar logos and slogans thanks to trademarks. First, understand what a trademark does – it protects the symbol, slogan, logo, or image that you use in conjunction with your business from someone else also using that same (or substantially similar) symbol, slogan, logo, or image.Ĭonsider, for example, “Like a good neighbor, State Farm is there,” the familiar Starbucks logo, the red-headed pigtail girl from the Wendy’s franchise. To understand why trademarking your name and logo is a good idea, you must understand some trademark basics. Trademarking offers many benefits and protections for your business. In this age of branding and internet marketing, it is a good idea to trademark your name and logo. Home / The Importance of Trademarking Your Business Name and Logo The Importance of Trademarking Your Business Name and Logo